In 2024, I began working with the Gallagher creative team to develop the look and feel for Apple Total Rewards. This visual suite would be part of the employee experience for over 160,000 Apple Employees when enrolling in benefits, participating in the Employee Assistance Program, understanding their health coverage, and more.
My tasks included broadening the illustrative style developed by Gallagher for Apple Total Rewards to encompass several different campaigns, especially for web and video.
2024 Lyra Campaign
2024 saw the development of Apple's new approach to Employee Assistance, promoting Lyra as their partner for employee self-care and counseling. Along with our graphic and animation team, I helped create a new floral, inviting illustration suite for their spring campaign. This was promoted across email, digital signage, PDF guides, and the people site. I also storyboarded a set of Lyra introduction videos that were shared companywide to familiarize employees with their new platform.
2024 - 2025 Open Enrollment
